Marketing

  • With the entry process well underway, marketing expert and awards judge Gail Walker from Red Cool Consulting offers sage advice around award recognition – and why the PAPAs can deliver invaluable marketing tools and profitability.

  • With the entry window closing, awards judge Gail Walker from Red Cool Consulting offers up six key benefits of winning at the PAPA Industry Awards.

  • Here at PAPA HQ, we’ve been busy cooking up a new recipe for promoting the permanently popular pizza with the return of National Pizza Week in November. As the creative cogs began to whirr, two thoughts took root...

  • Crosta & Mollica is the new sponsor of ‘Channel 4 Food’, in the Italian brand’s first-ever national TV campaign – and a debut partnership with the public service broadcaster.

  • Multi-brand franchise group PBV has officially launched to help drive and empower outlets operating within the QSR sector.

  • UK foodservice growth is increasingly driven by differentiation, according to Lumina Intelligence’s latest Operator Data Index.

  • Heler Foods and its Eatlean Protein brand have been recognised among the UK’s best cheesemakers after securing 26 medals and three trophies at the 2026 International Cheese & Dairy Awards (ICDA). 

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